Businesses can make use of social media, as it offers a great tool for enhancing exposure and, in turn, profits. Yet, if you want to reap good rewards from marketing through your social media accounts, there is another side to the coin.
If a hacker is able to break into your social media accounts, it could result in irreparable loss to your business. For instance, hackers who gain access to your social media handles can send out information that is damaging to your company or business.
They could also indulge in phishing campaigns to gather personal and private information from your clients, thus posing another major risk to your business.
According to expert advice supplied on Security Gladiators, there are many easily-adoptable methods you can utilize to keep your accounts secure. Some tips and tricks are listed below.
Establish a Line of Defense
Your measure of prevention consists of finding a good antivirus software. It is a much-needed investment and one that will monitor your account or system throughout the day and night.
Hackers will find it difficult, if not impossible, to access any of your information and steal your passwords. Get the latest software for protection against viruses and malware.
You are probably using social media for the propagation of your business. In this case, you may have to share a lot of information.
That’s why it’s important to regularly review the privacy settings on the platforms you use. There, you can find out whether or not you’re sharing more than what you actually need to.
Keep Personal Information Personal
Hackers are always on the lookout for personal information, as it could be used to mar your business reputation and damage your finances. So, it’s always a safe measure to make yourself aware of any updates related to websites’ policies.
Keep abreast with these changes and update your security and privacy settings on the site. You can also get the latest news on IT security from specialists at Security Gladiators.
Add double layers of security on your social media accounts, in case your login and credentials are compromised by a hacker. This means that you will need to input a set of alternative identification elements to access your account.
This could be a password or confirmation code that grants a message to another device you own. You can then enter that information into the login pageto ensure you’re the only one accessing the account.
As an add-on feature, you can also enable notifications when someone else attempts to log into to your account.
Your password should be a strong one, with a minimum of 12 characters. Make it almost like a sentence or a phrase, but let it be something that you will find it easy to remember. Some sites also allow you to use spaces, so that could make it easier for you to create a strong password.
Also, make sure you create a different password for every single account you use. Keep a separate personal social media account and another for your business account.
Clicking on Links
Beware of phishing emails. Hackers usually send malicious links to your email. When you click on these, you will be inadvertently downloading malware on your computer. The hacker can then record your keystrokes and get access to your login details.
Do not open emails from unknown contacts. Don’t click on any suspicious-looking links. Even if it is from a known contact, remain wary if the link looks fishy. If a message looks suspicious, delete it immediately.
Shopping on the internet is undoubtedly very convenient. Before entering your credit card details, make sure that you browse only on safe sites that have a locked padlock symbol on the browser bar. Moreover, the address should begin with “https” indicating that you are in a safe connection. Make sure the address does not change to “http” after you have logged onto the site.
Public Wi-Fi Connections
When using a public Wi-Fi connection, like in an airport, coffee shop or a hotel, you are exposing yourself to hackers. By using particular software, they can search for the data that is being transferred on these Wi-Fi networks, and view the unencrypted data you’re entering or viewing.
Make changes to your sharing options by turning off file sharing and network sharing before using a public Wi-Fi network.
Social media can be a great means of reaching out to more customers. However, you need to take the right security measures for remaining safe. Following the above steps can help in preventing yourself and your clients or customers from suffering a debilitating hacking attack.